MONDIAL DU RHUM - Speakers - Marotea VITRAC

From 12/02/2025 to 14/02/2025   Venue : PALAIS BRONGNIART

Marotea VITRAC
Président syndicat IGPF
Syndicat IGPF
 
The IGPF union aims to defend the agricultural rum of French Polynesia by obtaining a geographical indication.

In addition, it also aims to develop the sugar cane and rum sector through a whole host of promotional actions (rum fair, conferences, information meetings) and relational actions (fedom, inao, agriculture department) to ensure the development of the cane and rum sector in FP.

Marotea Vitrac, a Polynesian mestizo on his mother's side, works as the manager of the oldest working distillery in Tahiti, the Ava Tea distillery (1982), which currently produces Mana'o rum.

The first bottles of this agricultural rum were produced 10 years ago and came from his own certified organic plantation of 3 hectares, the very first for Mana'o, which now has about twenty hectares.

Marotea is an agronomist and agri-food engineer by training (ISTOM, ENSIA) and is also doing a doctoral thesis (CIRAD, UPF) on the theme of ancestral sugar cane from French Polynesia.

He has been the president of the PF Agricultural Rum Producers' Union since its inception in 2018.

9.IN Innovation: The Catalytic Booster of the Rum Ecosystem
14/02/2025 at 11:00

Rum: Where Tradition Meets Innovation

Rich in centuries of history and ancestral craftsmanship, rum stands at a crossroads, facing the challenges and opportunities brought by technological advancements.

Artificial intelligence (AI), with its revolutionary potential, offers new horizons for the Rum Ecosystem.

From sugarcane cultivation to the selection of premium yeast strains, and from distillation to aging, every step of production can benefit from AI applications.

In this conference, we will explore the multifaceted integration of tradition and innovation.

Renowned experts will share their insights and experiences, showcasing how AI can optimize manufacturing processes, enhance product quality, and create unprecedented experiences for the most discerning connoisseurs.

Together, we will embark on this journey where the wisdom of the past meets the power of the future.

Through AI, the Rum Ecosystem continues to reinvent itself, preserving its heritage while embracing modernity. This conference promises to be a source of inspiration and discovery, paving the way for a new era of excellence.

 
MONDIAL DU RHUM - Speakers - Marotea VITRAC